Using this option will prevent users from visiting your website over http for one year, so use this option with caution! HTTP Strict Transport Security (HSTS) is an opt-in security enhancement that is specified by a web application through the use of a special response header. Once a supported browser receives this header that browser will prevent any communications from being sent over HTTP to the specified domain and will instead send all communications over HTTPS. It also prevents HTTPS click through prompts on browsers. 